Constant Firefighting
Every decision bottlenecks at yo
Shrinking Margins
You're working harder with less control
Systems exist only in your head
You don't need more strategy. You need execution that sticks.
Most consultants give you the map.
We help you drive the car.
SniperPath Helps Founders:
• Build Systems that run without them
• Lead with clarity, not chaos
• Execute with precision, not guesswork
• Scale with structure, not hustle
John is an out of the box thinker with an IQ that is off the charts. More importantly his EQ is equally off the charts. He has a unique combination of insights and perspectives for both business and people.
It is his ability to translate somewhat abstract data points and translate them into something actionable that moves people and teams in a positive direction
- Paul DeSmet
President, Technical Micronics Control, Inc
John Hawkins played a pivotal role in transforming both me and my company. At a time when I had reached my limits as a leader, John helped me grow from VP to COO and ultimately to CEO. He was instrumental in building a stronger leadership team, aligning our culture around growth, and helping us make tough decisions about who should be part of our future.
He guided us through a complex and emotional leadership transition from my father, the founder, to me. That transition alone could have derailed the business, but John’s steady hand and experience kept us moving forward. He supported every area of the company—from HR and sales to account management and strategic planning.
Ultimately, John helped position Dataline Systems for a successful sale. His coaching and guidance were absolutely critical to the outcome we achieved.
- Darren York
Former CEO, Dataline Solutions, Inc
"John wears special X-ray goggles that see EXACTLY what entrepreneurs must do to succeed—and then he keeps you accountable until you're more successful than you thought possible.
Strategic action steps, accelerated and predictable growth, overcoming stress... you name it, John makes it happen for you."
- Caleb Breakey,
Founder and CEO, Renown Publishing
ProfitDriver is a strategic clarity sprint that uncovers the exact leaks slowing your profit, margins, and scale. Designed for high-growth businesses, this diagnostic shows you where your money is bleeding and how to stop it.
We don’t hand you theory. We give you precision insights, backed by real customer and supplier research, to help you unlock up to $50K in trapped profit in just 30–60 days.
✅ In-Depth Profit Leak Identification
✅ Market Research: 12 interviews (6 customers, 6 suppliers)
✅ Profit Forecast accurate to 3 decimal places
✅ Actionable Recommendations
✅ 90-Minute Interpretation Session
✅ $50K ROI Guarantee (or it’s free)
Book a free, in-depth strategy session with one of our ProfitDriver experts.
Begin our simple setup process to initiate your ProfitDriver Analysis.
Work with a dedicated expert to interpret and apply your analysis, maximizing your profit potential.
250+ SMBs advised
$1B+ in client revenue growth
Tactical, no fluff
Systems + execution expert
“I’ve advised founders on everything from $2M service businesses to $50M rollups—and the one constant is this: they’re often too close to see what’s really killing their margins.
That’s why I license ProfitDriver. It’s not a coaching tool—it’s a tactical x-ray. It helps you spot the hidden leaks in your business, from bloated ops to underpriced offers, so we can fix them with precision.
I don’t play guessing games, or simply another rah rah session. I use data to build systems. This is how we start.”
— John Hawkins
Founder, SniperPath
A detailed audit of your business’s profit leaks, market-based insight from interviews with customers and suppliers, a multi-year profit forecast, and a strategic roadmap—plus a 90-minute interpretation session to make it all actionable.
Expect 30–60 days from kickoff to final interpretation. Clients typically see initial clarity within 2 weeks and early profit gains by day 30.
If your business generates $1M+ annually and we don’t uncover at least $50,000 in trapped profit or cost savings, you get the full analysis and strategy session at no charge.
Yes. We’ve used this diagnostic in service businesses, tech, manufacturing, construction, agencies, and more. Profit leaks are universal—the difference is in how we apply the findings to your specific model.
No. ProfitDriver is a strategic diagnostic. It’s not coaching, and there’s no long-term contract. You’ll get clarity fast—and if you want implementation help, we can discuss that after your results.
Sarah A - MVP Advantage
"Funnel Boss is the best service I have ever had the pleasure of working with!"
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